Find The Right Course
Where Should You Start?
WHY EASE INTO
SEO Theory
If you already have a website and brand identity, then the next step toward marketing success is to drive interested customers to your website, where your (hopefully brilliant!) marketing will convert them.
In order to drive fresh new traffic to your website, it’s critical to understand the basics and best practices of SEO Theory. Although the world of SEO can be overwhelming, this course will break down your starting point and guide you through SEO 101, including:
– Critical high-level theory driving SEO success
– Pulling and organizing keyword research
– Utilizing keyword research and SEO best practices to craft high ranking digital content
– Setting up “off-page SEO” for your website
– Advanced SEO tactics and implementation methods
– Bonus digital templates to make SEO implementation easy!
WHY ease into
Keyword Research
This course is already included in the SEO Theory package, but can also be purchased independently.
If you’ve already covered SEO basics with another coach and are ready to dive directly into the step-by-step implementation, this course will cover:
– The high-level theory behind utilizing keyword research
– Utilizing Ubersuggest and SEMrush to identify and pull keyword research
– Organizing keyword research to identify the most valuable keywords for your business goals
– Incorporating on-page SEO into your digital content to help it rank well in search engines
– Bonus digital templates to help you with the keyword research process!
WHY EASE INTO
Blog Writing
This course is already included in the SEO Theory package, but can also be purchased independently.
If you’ve already covered SEO basics with another coach and are ready to dive directly into blogging to help drive traffic to your website, this course will cover:
– High-level theory behind blogging to drive traffic to your website
– Industry best practices to outline meaningful content
– Creating and implementing a brand voice within your content
– Utilizing on-page SEO to improve your blog’s rankings in search engine results
– Managing blog publication through your brand’s social media channels
– Bonus digital templates to make your blogging
WHY EASE INTO
Canva Design
In today’s digital world, creating graphics is a critical element of success. As they say, a picture says a thousand words!
Whether creating an aesthetically appealing website, captivating social media posts, printable digital documents, or newsletter templates, design is at the very heart and soul of any modern digital presence.
In this course, you’ll learn the basics of using Canva to create meaningful, modern graphics for your business.
– Creating a brand guide for your graphics
– High-level color theory, image selection theory, and industry best practices for digital design work
– Setting up your established brand in Canva
– Using Canva templates as the foundation for your first batch of graphics
– And more!
WHY EASE INTO
Miro
Whether you’re first beginning a business or seeking growth through fresh strategies and goals, brainstorming effectively is absolutely critical to moving forward. Miro boards are one of the easiest ways to digitize, organize, and streamline your thoughts. This course will cover
– How to use the basic functionality of Miro
– Use cases for common types of Miro boards
– Effectively utilizing the native Miro board templates
– Sharing Miro boards with your teammates
– And more!
WHY EASE INTO
Trello
So many aspects of the digital world require order – planning social media posts, wireframing a website, organizing new releases or offers, working through draft stages of new content or publications, et cetera. Trello is the perfect, easy place to start to organize your to-do list, handle project management, plan social media channel posts, and so much more!
This course dives into the world of Trello, including:
– How to use the basic functionality of Trello
– Use cases for common types of Trello boards
– Effectively utilizing the native Trello board templates
– Sharing Trello boards with your teammates
– And more!
WHY ease into
Bonus Templates
Throughout all of our courses, you’ll receive helpful tools and templates for a plethora of the steps along the way. We believe that empowering you to recreate the steps on your own – perhaps even following along with the templates while rewatching the videos – is critical to kinesthetic learning.
You’ll find templates throughout the lessons, including:
– A template to organizing keyword research to identify the most valuable keywords
– A blogging for SEO template to guide you through header structure and keyword density
– Templates for popular Canva graphic designs
– Miro board templates for common use cases
– Trello board templates for common use cases
Whether you want to use the templates digitally or print them is entirely up to you!
